ARK BUSINESS INC.  /  MARKETING · SALES · OPERATIONS WINNIPEG, CANADA
ARK Sales Ltd.00:00:00

PLAYBOOKS / 007

PLAYBOOK 007

No-Show Recovery

Automotive · 4 minutes

Intent
Booked, didn't arrive. Still interested, or embarrassed, or something ordinary happened.
Objective
Rebook without making them explain.
Context
The original reason for the visit, and what was promised for it.
Don't
Ask why they didn't show. Offer a discount to compensate. Attempt a third booking after a second no-show.
Next step
Offer a specific alternative time with the reason attached.
Escalate
Second no-show → manager review, not a third attempt.
Measure
Rebook rate. Second-show rate.

THE EXCHANGE

Rep

Yesterday got away from you — happens. The Outback's still here and the appraisal I ran on your Civic is still good until Friday. Saturday at 10 work better?

Every playbook ends in a conversation. A playbook without dialogue is a memo.

← ALL PLAYBOOKS